Jim Thompson has commemorated its seventy fifth anniversary with the discharge of “Jim Thompson: Past Silk, Past Thailand”, the model’s first espresso desk ebook. Printed in partnership with luxurious writer Assouline, the title was unveiled at a global launch held on the Assouline boutique in Saint-Germain-des-Prés, Paris.
The Paris premiere displays Jim Thompson’s continued growth past its Thai roots and positions the model inside a world cultural context. The launch occasion featured a curated bookshelf set up devoted to the model, alongside displays by Frank Cancelloni, group CEO of Jim Thompson and Alexandre Assouline, president of Assouline. Company included representatives from the Royal Thai Embassy in Paris, the Division of Worldwide Commerce Promotion of Thailand, the Ministry of Commerce and Thai Airways.
Based in 1951 by James H.W. Thompson, Jim Thompson performed a central function in reviving Thailand’s silk business and introducing Thai textiles to a global viewers. Over the many years, the corporate has grown from a silk producer into a way of life model spanning style, interiors, hospitality and meals and beverage.
The ebook paperwork this evolution by newly commissioned images by Chris Schalkx, supported by archival and model imagery, with textual content by journalist Stephen Wallis. Throughout its pages, the publication traces the model’s dedication to Thai craftsmanship whereas inspecting how modern design and know-how have formed its id at this time.
Past chronicling silk manufacturing, the ebook explores Jim Thompson’s wider cultural footprint, together with its presence in international inns, inside tasks and inventive collaborations. It additionally displays on the legacy of its founder — sometimes called the “Thai Silk King” — whose life (and disappearance) stay an everlasting a part of the model’s mythology.
Frank Cancelloni described the publication as a mirrored image of each heritage and ambition, noting that the model continues to look past silk and past Thailand because it builds in direction of turning into Asia’s first international way of life model. Alexandre Assouline added that the undertaking represents a shared dedication to cultural preservation, craftsmanship and inventive storytelling.
“Jim Thompson: Past Silk, Past Thailand” is on the market in two editions. The Basic version encompasses a hardback cowl with archival imagery and incorporates 286 pages of full-colour images. The Silk Slipcase version is introduced in a case crafted from handwoven Thai silk within the model’s signature cinnabar purple. Each editions can be found in English, French, Japanese and Chinese language.
The ebook is on the market at choose Jim Thompson shops in Thailand and on-line at jimthompson.com, with worldwide delivery. The Basic version can also be distributed by Assouline’s international retail community and through assouline.com.
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