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Saturday, October 4, 2025

Understanding Grand Seiko’s Spirit of Concord With Designer Akira Yoshida


Grand Seiko designer Akira Yoshida strikes you as a deep thinker whenever you meet him within the flesh. Whereas it was not my first time seeing him in individual, it was my first time chatting with him formally over an interview, after which informally through the touch-and-feel session whereas wandering across the Grand Seiko sales space. I advised him I used to be carrying a 100 yen coin in my denims pocket, which he discovered relatively amusing. The chuckles it introduced broke the ice and language barrier, however extra profoundly, it spoke to him of residence. We have been each, in any case, distant in a overseas land, jetlagged and disadvantaged of homely comforts. Fukuoka is the place Yoshida-san calls residence. Born in a Japanese temple, he attracts inspiration for his watch designs from its tradition, together with ikebanaand minka, conventional Japanese homes.

His journey as a designer for Grand Seiko started in 2018, and he has since been credited with a number of notable designs, together with the Grand Seiko Tentagraph SLGC001, the Heritage Assortment Re-creation of the 45GS Restricted Version SLGW005, in addition to the Sport Assortment SBGE295. “I design watch instances, and maybe the largest problem is putting a steadiness for mild and shadow to coexist,” explains Yoshida-san. This side of coexistence or, higher nonetheless, concord, generally known as “wa” (), finds itself on the coronary heart of Grand Seiko, as defined by Yoshida-san. These are heavy hitters amongst Grand Seiko’s extensive SKU vary, and it speaks volumes about Yoshida-san’s pedigree and potential. “Oh, I’ve many concepts!” shares Yoshida-san with a chuckle when requested if he has a dream Grand Seiko watch he wish to design “however possibly the [Grand Seiko] 61GS.”

Your design journey with Grand Seiko started in 2018. How has your design philosophy developed over time, and the way does it align with Grand Seiko’s signature aesthetic?


Grand Seiko has a stable design philosophy, and we design in accordance with that precept. Since 2018, after I began designing for Grand Seiko, I’ve grow to be extra aware of the efficient expression of sunshine and shadow, in addition to the significance of long-term usability with complete after-sales service care. We design each half, from the case and dial to the band, with an consciousness of the attractive distinction between mild and shadow.

Moreover, to make sure that the watch can be utilized for many years and throughout generations, we undertake design rules that emphasise the robustness of elements and the power to resist a number of disassemblies and reassemblies. We base our designs on genuine varieties and appearances that aren’t influenced by tendencies. Nevertheless, to keep away from being too critical, we incorporate a contact of playfulness.

Among the many Grand Seiko timepieces you’ve designed, is there one which stands out as your favorite or most memorable? What makes it significantly particular to you?


There are a number of designs that I’m keen on, however one in every of my favourites is the re-creation of the 45GS SLGW005. I’ve at all times been interested in the attraction of the hand-wound calibre, and the design utilizing the cutting-edge 9SA4 was very intriguing. Moreover, I felt a way of accomplishment in with the ability to recreate an necessary Grand Seiko historic timepiece with trendy expertise. By exactly crafting the classical type with sharp surfaces, we succeeded in giving it a contemporary impression.

Re-creation of the 45GS Limited Edition SLGW005
Re-creation of the 45GS Restricted Version SLGW005

How do Grand Seiko’s “Nature of Time” and “Spirit of Takumi” philosophies resonate with you as a designer?


As a Japanese model, we at all times intention to advertise Japan’s lovely tradition via Grand Seiko. We create tales that permit folks to expertise Japanese tradition and aesthetics — tales that transcend simply wristwatch design. I’m blissful to see Japanese tradition mirrored in Grand Seiko and its watches, and to see it gaining reputation all through the world.

Grand Seiko is famend for its distinctive mix of technical mastery and artistry. When designing a timepiece, do you begin with a practical idea, or is it led by an aesthetic imaginative and prescient?


We don’t have to decide on between performance and aesthetics; they will coexist. In Japan, there’s a idea referred to as ‘magnificence in utility,’ which implies that practical and significant designs are naturally lovely. After we concentrate on performance, the ensuing shapes typically grow to be lovely and streamlined.

One of Akira Yoshida’s creation for 2025, the Grand Seiko Evolution 9 Tentagraph SLGC007
One in every of Akira Yoshida’s creation for 2025, the Grand Seiko Evolution 9 Tentagraph SLGC007

Watch design typically combines precision and inventive freedom. How does Grand Seiko encourage creativity whereas sustaining its distinct id?


The Japanese aesthetic on the core of the model, generally known as the fantastic thing about utility, focuses on refining components relatively than indulging in extreme ornament. With Grand Seiko, there’s a specific emphasis on the expression of the dial, incorporating textures that evoke the attractive nature of Japan. Whereas adhering to the fantastic thing about utility precept, creativity is particularly demonstrated within the design of the dial.

With the development of watchmaking expertise, how do you assume Grand Seiko’s design language will evolve sooner or later?


Whereas the strategies of design expression might change with the development of expertise, the imaginative and prescient of Grand Seiko won’t. The newly introduced adjustable buckle is one such instance, because it solely pursues the intrinsic worth of a wristwatch. By staying near our clients and preserving the essence, we’re continually exploring new design prospects.

This text was first seen on MENS-FOLIO SG.

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